SMWM is a multi-discipline design firm.
This web site features SMWM's identity, branding strategy and communication strategy. The bar geometry and color palette of the logo are the model for the page composition. Easy navigation, enlargeable thumbnails and detailed case studies offer intuitive wayfinding and detailed company information. The case study pages provide brief synopses of the projects but give visitors the option of downloading detailed PDF’s to learn more.
A straightforward site map simplifies both usability and updates.